tag:blogger.com,1999:blog-1048664338174471217.post5585704246672015848..comments2023-04-17T00:41:41.511-07:00Comments on Jeff Taylor / Business Insights: Back To Basics For MarketersUnknownnoreply@blogger.comBlogger1125tag:blogger.com,1999:blog-1048664338174471217.post-62127251557289271722009-01-23T17:08:00.000-08:002009-01-23T17:08:00.000-08:00Interesting blog and post, but you've left out an ...Interesting blog and post, but you've left out an important part of the generational equation for marketers by omitting Generation Jones, born 1954-1965--between the Boomers and Xers.<BR/><BR/>GenJones is a marketer's dream--big (26% of all US adults), rich (highest disposable income of all generations), and reachable (numerous studies have shown that Jonesers are strikingly open to persuasive messaging.<BR/><BR/>Google Generation Jones, and you'll see it’s gotten a ton of media attention, and many top commentators from many top publications and networks (New York Times, Time magazine, NBC, Newsweek, ABC, etc.) are specifically referring to Obama, born in 1961, as part of Generation Jones.ConnectingTheDotshttps://www.blogger.com/profile/03953576515209737142noreply@blogger.com